An Introduction to Management Science: Quantitative Approach 15th Edition

David R. Anderson , Dennis J. Sweeney , Thomas A. Williams , Jeffrey D. Camm , James J. Cochran , Michael J. Fry , Jeffrey W. Ohlmann

ISBN-13: 9789814834186 | ISBN-10: 9814834181

Copyright 2019 | Published 2018 | 792 pages

內容簡介

Equip students with a conceptual understanding of the role that management science plays in the decision-making process while integrating the latest developments in Microsoft? Office Excel? 2016. The market leader for more than two decades, 

Anderson/Sweeney/Williams/Camm/Cochran/Fry/Ohlmann's AN INTRODUCTION TO MANAGEMENT SCIENCE: QUANTITATIVE APPROACHES TO DECISION MAKING, 15E provides unwavering accuracy with emphasis on applications and timely examples. A hallmark problem-scenario approach introduces each quantitative technique within an applications setting. 

Students apply the management science model to generate solutions and recommendations for management. All data sets, applications, and screen visuals reflect Excel 2016. A comprehensive support package offers timesaving support from the text authors as well as online chapters, an appendix, LINGO software and Excel add-ins.