演講者的優勢 英文原版 Speaker's Edge 經濟管理
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商品名稱:演講者的優勢 英文原版 Speaker's Edge 經濟管理
商品編號:OP038924
店鋪:中華商務圖書專營店
【書名】:演講者的優勢 英文原版 Speaker's Edge 經濟管理
【國際標準書號ISBN】:9781938548369
【作者】:Ken Lizotte
【出版社】:Maven House
商品詳情

The Speaker's Edge: The Ultimate Go-To Guide for Locating and Landing Lots of Speaking Gigs (英語) 平裝


內容簡介

Speakers for business and nonprofit events are sought out every day by meeting planners and program directors. Those who get the call are typically those who fill a specific need and can boast appropriate credentials and experience. The Speaker's Edge shows you how to land these speaking engagements, especially ones that pay.


This comprehensive book covers all the conventional means for locating and winning speaking engagements as well as clever, innovative tactics practiced by the most successful veteran speakers. You'll learn how to: Position yourself as the go-to thought leader in your field of expertise; Use effective tools to highlight your speaker value, including videos, speaker sheets, and speaker bureaus; Consider a variety of speaking opportunities, such as serving on panels, hosting events, and participating in webinars; Locate attractive speaking venues, and successfully use the proposal systems such venues require; Consider what volunteering for pro bono gigs offer as venues for practice and visibility; Negotiate great deals, including setting fees, requesting expenses, and offering options to meeting planners; Maximize your speaking experience, including selling products, arranging follow-up gigs, and soliciting referrals.


By employing the recommendations in this book, you will elevate your speaking career and and business to new heights.


作者簡介

Ken Lizotte, CMC, is the Chief Imaginative Officer of Emerson Consulting Group Inc., a firm that transforms businesses and individual experts into “thoughtleaders.” A Certified Management Consultant, Ken speaks regularly to the CEO Club of Boston, Harvard University Extension School, the Concord Authors Festival, the Institute of Management Consultants, and the National Speakers Association, as well as many others. Topics include book publishing, article writing, public speaking strategies, building creative skills, the art of thought leadership, discovering your “dream career,” and work-life balance. Author of six other books such as The Expert's Edge (McGraw-Hill), he’s been interviewed by The Wall Street Journal, Newsweek, Fortune Magazine, CBS-TV News, National Public Radio, and Investor’s Business Daily, to name just a few. He is also pro bono president of Thoreau Farm, the birthplace of Henry David Thoreau, located in Concord, Massachusetts, where Ken resides with his family.


基本信息

作者:Ken Lizotte

出版社: Maven House (2016年7月12日)

平裝: 216頁

語種: 英語

ISBN: 1938548361

條形碼: 9781938548369

商品尺寸: 15 x 1 x 22.6 cm

ASIN: 1938548361

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